Colors

On this page

Main colours

These main colours create the basic visual character of the brand.

Firefish Red
HEX #e6413e
RGB value
CMYK 0/85/73/0
Pantone C Red 032 C
Black
HEX #1e1f1f
RGB value
CMYK 40/30/30/100
Pantone C Black C

Secondary colours

Colours used in the application environment (UI – User Interface) and on the web.

Green
#1be419
value

Contrast control

Check the contrast between foreground and background colours to ensure that text, headings and buttons are legible according to accessibility standards.

Insert foreground color

Insert background color

Contrast

1.00

Is suitable for paragraphs?

Is suitable for headlines?

Is suitable for buttons?

Color Modes

Color modes determine the color scheme we choose for the logo to display correctly on screens and in print.

Color Mode  What is it?  Usage 
HEX RGB Equivalent (hexadecimal) WEBHTMLCSS
RGB Color Space of Screens RGB WEBHTMLCSS
CMYK
Color Space for Printers CMYK
PRINT
Pantone
Direct Mixed Colors Pantone for printing  PRINT

Color Mode Selection

Suitable Color Mode for Logo:  RGB logo
CMYK logo
Pantone logo
Logo will be on screen (web, mobile, presentation…)


Logo will be in print (business card, flyer…)